Laurie Johnson
About

I help agents and teams scale through stronger leadership and operational excellence.

Laurie Johnson

I am the Designated Broker for Keller Williams Arizona Realty and Director of Operations for The Kristan Cole Network, serving the Scottsdale, Goodyear, and Phoenix metro areas. My work focuses on providing the operational infrastructure, regulatory compliance, and strategic leadership that high-performing real estate agents and teams need to scale their businesses. I navigate the complexities of Arizona real estate law and brokerage operations to ensure that every professional within our network is positioned to deliver exceptional service to their clients. By bridging the gap between administrative excellence and frontline sales, I help agents achieve greater efficiency and sustainable growth.

My career in the industry began in 2009, building on a 16-year tenure as a Paralegal and Office Manager at Yearin Law Offices. This legal and operational background proved to be a critical asset as I moved into leadership roles at Redfin, Realty Executives, and eventually Keller Williams. Through managing high-volume offices in Tempe and Scottsdale, I have developed a reputation for rigorous compliance and supportive agent leadership. Today, I use this diverse experience to drive operational strategy for one of the most successful expansion networks in the country while maintaining local brokerage integrity in the Arizona market.

Areas
Arizona
Specialties
Agent RecruitingBrokerage Operations

Career

  1. 2023 — Present
    Designated Broker · Keller Williams Arizona Realty

    Serves as the lead regulatory and operational authority, overseeing agent compliance and production for one of the largest Keller Williams offices in Arizona.

    Designated Broker for major Arizona market center.

  2. 2022 — Present
    Director of Operations · The Kristan Cole Network

    Leads administrative and transaction systems for a top-tier national real estate network, ensuring operational excellence across multiple market platforms.

    Operational leader for high-volume national expansion team.

  3. 2023 — 2025
    Designated Broker · Keller Williams Realty Elite in Goodyear

    Managed brokerage operations and agent oversight for the Goodyear market center, focusing on regulatory adherence and professional standards.

  4. 2020 — 2022
    Associate Broker | REALTOR® · Realty Executives Arizona Territory

    Represented buyers and sellers in the Payson market, leveraging deep local knowledge and brokerage expertise.

  5. 2017 — 2019
    Managing Broker · Redfin

    Led brokerage operations in the Tempe market, managing agent teams and scaling consumer-centric real estate services.

  6. 1993 — 2009
    Paralegal/Office Manager · Yearin Law Offices, PLC

    Managed office operations and legal support for a Scottsdale law group for over 15 years, building the compliance and administrative foundation for a future real estate career.

Education

Arizona Department of Real Estate